Verdant Studio Digital Journal

Art in Place NWA Summer 2024 Update

It’s been my privilege to guide Urban Land Institute’s Art in Place program in Northwest Arkansas for the last two years through my role at Verdant Studio, and I'm excited about the future of the program moving forward! For those unfamiliar with Art in Place, or just getting involved, I’ll offer a brief background and some exciting program changes, followed by a preview of what to look forward to in the coming year.

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Tulips for Bentonville: Placemaking through Temporary Community Art

Tulips for Bentonville is a temporary tactical public art project designed by Dayton Castleman and commissioned by the developers of Oak One Townhomes. The artwork is intended to serve as a gesture of thanks to the surrounding neighborhood for enduring dust and noise during the downtown Bentonville development’s construction phase, and to celebrate Bentonville’s ongoing spring of urban transformation.

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Ozark Beer Company and Art in Place NWA to Collaborate

Ozark Beer Company is collaborating with local artists to reimagine the downtown Rogers Brewery’s backyard as a family-friendly place for welcoming the community and hosting public events. In addition to expanding seating space for patrons, the brewery aims to have the ability to host popular programming like festivals, artist fairs, and swap-meets without the threat of rainouts or the need to block off Arkansas St., and to make the integration of art a priority as development of the backyard takes shape.

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Interform - Assembly: Walmart Beauty Pop Up

Verdant Studio designed and constructed an interactive brand exhibition as a part of INTERFORM - ASSEMBLY, partnering with Walmart Beauty and corporate suppliers Essie, Conair, Carol's Daughter, and Proctor and Gamble (Next of Us, Pantene, and My Black is Beautiful). Starting with a completely blank slate, an empty commercial space in Bentonville’s mixed-use Crystal Flats, Verdant Studio administered all phases of this project, from concept through completion.

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Best-performing Cities: Northwest Arkansas

The Milken Institute recently released their Best-Performing Cities 2023 Report. The Index, published annually since 1999, reflects cities’ effectiveness at leveraging their resources to promote economic growth and provide their residents with access to the essential services and infrastructure needed for success, the institute says. Its components include job creation, wage growth, and the high-tech sector’s output growth. Since 2021, the Index also includes measures of housing affordability and broadband access that reflect access to economic opportunities of cities’ residents.

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